Use the Funnel to Populate the Canvas

The funnel is simply a visual artifact that helps take you through each step of the canvas.


Download the funnel PDF here.

Above shows the 3 core components of the framework, the canvas, pipeline, and triad, working together in order from left to right. Each canvas you create can be dropped into a single pipeline. As you work through the pipeline, you can generate triads. That is, well-framed models of communication of your progress, (and eventual results), using the Sustainable Mystique triad.

The Canvas

The Canvas allows you to plot out each idea area or problem domain into a single, structured set of boxes we call a Canvas. This structured information becomes your primary, centralized, and organized dataset that your mind can optimally process against on a regular, ongoing basis. Use the Funnel to explain each step within the Canvas.

Download the Canvas
The Pipeline

As you create multiple canvases, it can become hard to keep track of them. The Pipeline organizes all your canvases into a single view. From this one simplified synopsis, your mind can traverse rapidly between problem sets or idea areas on a daily basis.

Download the Pipeline
The Triad

As you emerge from the Slow Create process with inflections, breakthroughs, or little-c creative epiphanies, the Sustainable Mystique Triad helps you amalgamate and communicate your findings in a format and cadence that can fascinate an audience.

Download the Triad
Average Joe Concepts
Let's take a quick tour of what's in Average Joe.
-Shawn

“This book is a must-have for all tech start-up founders and entrepreneurs.”

Sean Ellis, originator of Growth Hacking

“A brilliant piece of work for product teams and creators.”

Jeff Sherwood, Product Consultant

“My brain hurts. The concepts in this book are so good.”

Chris Andrade, Tech Startup Advisor

“I want my entire company to read this book.”

Troy Hoffman, CEO

Watch the Book Trailer Videos

Book Trailer #1

The Tech Genius Is A Myth

Book Trailer #2

Average Joe Conceptual Fly-Over

Trailer 2 (COMING SOON)

Global Book Frenzy Apocalypse

Join me on the journey, from average to genius.

-Shawn Livermore
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